Hylo Athletics

Hylo Athletics, a sports company, was founded in 2019 with a mission: to counteract the detrimental effect that sports can sometimes have on our planet. Recognising the transformative power of sports and fuelled by a deep interest in nature and environmental conservation, the founder sought to make a positive impact by giving back to Earth. With the company set up with such a strong mission and values, Hylo Athletic obviously needed sustainable and planet friendly packaging. The tape Blake Made created is a crepe paper tape, which is fully recyclable. There were two colours – green, which was a white tape and flood printed to the hue they wanted, and the traditional kraft brown, both with bold black writing on them.